- Big summer sales are underway — a wave of seasonal discounts is starting now.
- Major events to watch: Amazon Prime Week, Best Buy Tech Fest, Target Circle Deal Days and more.
- NBC’s Christine Romans joined TODAY with tips on where to find the best deals and what to hold off buying.
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- TODAY editorial director Adrianna Brach rounded up budget-friendly summer essentials — everything under $40.
- Standouts include a satisfying exfoliating shower towel and a handy jewelry holder, along with other seasonal finds.
- Perfect for a quick refresh or easy, affordable gifts this summer.
- Price to sell: mark items clearly, group similar things or bundle, and be ready to haggle so clutter turns into cash quickly.
- Hot picks buyers want: tools, small kitchen appliances, and big toys (think ride-ons and outdoor playsets).
- Get the word out: post on Facebook Marketplace/Nextdoor/Craigslist, share on social media, and put up visible neighborhood signs with times and arrows.
- Amazon launched "Amazon Now" — ultra-fast delivery of nearly 4,000 items in 30 minutes or less.
- Pricing: Prime members pay $4 extra per delivery; non-members pay $14.
- Currently available in cities including Seattle, Atlanta, Dallas and Orlando.
- Big retailers like Target, Walmart and Dollar General are spending big to bring shoppers back into their stores.
- Renovations focus on eye-catching displays, brighter lighting and wider aisles to make shopping more pleasant.
- Stores are also reworking layouts to speed up and simplify online order pickups.
- "Super fake" handbags — ultra-realistic counterfeits — are on the rise and increasingly hard to spot.
- Many are made with cheaper materials that can contain harmful chemicals, so the risk isn’t just being duped but also safety concerns.
- TODAY’s reporter bought seven deeply discounted bags and worked with Entrupy CEO Vidyuth Srinivasan to demonstrate why expert authentication tools matter.
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