I was too pregnant to pitch my business on 'Shark Tank.' My husband and Pete Davidson went instead.

She used experience from BlackRock and the startup Mirror to launch Doublesoul, a designer sock brand.
They tested demand by ordering 10,000 pairs, grew to millions in annual sales, raised about $2 million, and attracted investor Pete Davidson (and a Shark Tank deal with Kendra Scott).
Allison and her husband/cofounder balance startup life and parenthood — they take morning walks with the baby and have a strict no-business-talk rule.