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NASCAR State Of Sport: League's View On Driver Safety, Schedule & Next Gen Car

  • New CEO Steve O’Donnell says NASCAR has momentum — attendance is up 5% and social impressions up 34% — and the league is focused on making the sport easier to follow and telling driver stories.
  • NASCAR plans to keep an annual race at a military base and is exploring new domestic and international markets, but will expand cautiously to build real local interest.
  • The Next Gen car is largely working (no major redesign planned, just tweaks like spot horsepower changes), and NASCAR emphasizes ongoing safety and concussion research with medical partners.
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