- KFC is launching a major global makeover—new logo/packaging, sauces, a “Kwench” beverage line (boba, sparkling lemonades, iced coffees) and redesigned immersive restaurants—while keeping the Colonel.
- The chain is booming internationally (34,000+ locations) but is under pressure in the U.S. from newer rivals like Chick‑fil‑A, Raising Cane’s and Popeyes.
- KFC is betting on digital tools, snacking/boneless menu items and Instagram‑friendly drinks and spaces to win younger, social‑media‑driven customers.
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