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From mouthwash to hair dye: How weight-loss jabs are changing shopping habits

  • Over 2 million people in the UK are now using GLP-1 weight-loss drugs like Wegovy and Mounjaro.
  • Users are reshaping their spending—households with a user spend about £418 less a year on groceries, cut back on snacks, alcohol and eating out, and buy more fruit and protein.
  • Most patients pay privately (often £300+ a month), making cost the top reason people stop treatment, and prescriptions are currently higher in more affluent areas.
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