- Texas Tech — after pouring $25M+ into NIL and building the Big 12’s priciest roster — is the favorite to repeat as Big 12 champs (12-2 last year, +100 odds).
- There’s QB drama: expected starter Brendan Sorsby departed amid gambling-related issues, so Will Hammond is set to take over, but Tech still returns 23 starters and a top-6 transfer class.
- The league looks wide open behind them — BYU is second on the board (+550), while Oklahoma State is a tempting sleeper after hiring Eric Morris and bringing in playmakers like QB Drew Mestemaker.
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